Lawson to Launch "Mayonnaise-Flavored Beverage"

Starting November 26th, Lawson stores across Japan will begin selling "Nomu Mayo" – a mayonnaise-flavored drink!

Nov 26, 2024 - 15:22
Nov 26, 2024 - 15:23
Lawson to Launch "Mayonnaise-Flavored Beverage"
Photo source: https://www.lawson.co.jp/recommend/original/detail/1495571_1996.html

Great news for mayonnaise lovers! Japan's popular convenience store chain, Lawson, is set to introduce a unique product that's bound to grab your attention. Starting November 26th, Lawson stores across Japan will begin selling "Nomu Mayo" – a mayonnaise-flavored drink!

The "Ready-to-Drink Mayonnaise (Nomu Mayo)" is one of the most talked-about products in Lawson's "Products That Probably Shouldn't Exist" series. Even before its release, this pre-mixed mayonnaise drink has created quite a buzz on Japanese social media!

Nomu Mayo is a drink that mimics the taste of mayonnaise. It combines the rich, tangy flavor of mayonnaise with a creamy texture, giving mayonnaise enthusiasts the sensation of sipping on a chilled mayonnaise-flavored beverage.

This drink boasts a bold egg flavor and a creamy dairy finish, with a pronounced tartness typical of mayonnaise. To truly enjoy the unique flavor, it's recommended to sip it slowly.

With only 79 calories per 200ml serving, this mayonnaise-flavored drink is a lighter alternative to consuming regular mayonnaise. Priced at 198 yen, it offers an intriguing option for adventurous taste buds.

Lawson's "Products That Probably Shouldn't Exist" line has previously introduced items like "Flavorless Candy," which received positive feedback. Nomu Mayo is the latest addition to this quirky and innovative series.

Injavi Staff InJavi is a website that provides information for foreigners to enjoy life and visit in Japan more smoothly. This website is easy to use even for first-timers to Japan and those who are not very good at Japanese, and supports multiple languages.